Introduction to our Privacy Policy

This privacy statement will assist you in understanding how we use and safeguard the information you supply to us when you visit and use our website.

This Policy may need to be updated from time to time to reflect current best practices. Because it is hard for us to notify you whenever we make such changes, we welcome you to return to this website from time to time.

We want you to be able to freely decide whether or not to continue using our website, therefore we encourage you to read our Privacy Policy carefully and make your decisions on it.

Leadstar Media is devoted to protecting the privacy of our website users, thus we have stringent privacy rules and processes in place throughout our company and the administration of our websites. If you have any questions or concerns about this Privacy Policy, please contact us at

Data Collection

We may collect data about your use of our websites, including your IP address, geographical location, browser type and version, operating system, referral source, length of visit, page views, and website navigation routes, as well as information about the time, frequency, and pattern of your use.

We can accomplish a lot of things, but identifying you just based on your browser type isn't one of them! Some of the information we gather is Non-Personal Data and cannot be used to directly identify you, but we cannot always separate it from your IP address, which is considered Personal Data. As a result, it will be considered as Personal Data in its entirety.

We collect this data automatically through the use of cookies and Google Analytics when you access our website. You can read more about it here.

Why We Collect Data

Research and analysis - We may handle your usage information to analyze how our website is used and to create statistics on user flow to better understand how visitors interact with it.

The monitoring, maintenance, and improvement of our website and overall company, as well as the auditing of our relationships with third parties, calculation of due payments, and the detection of fraud, serve as the legal basis for this processing.

How We Keep Your Data Safe

We take great care in maintaining our website's security so that we can keep your data confidential, prevent data theft, unauthorized access, and disclosure by adopting cutting-edge technology and software.

Sharing of Data With Third Parties

We will not share your Personal Data with any third party under any circumstances, unless such disclosure is required to comply with a legal obligation to which we are subject, or to safeguard your vital interests or the vital interests of another natural person.

We may also release your personal information if doing so is required for the establishment, exercise, or defense of legal claims, whether in court or in an administrative or out-of-court action.

Regardless, we may share Non-Personal Data with our business partners for Technical and Financial Reasons, as we may require it to calculate payments, detect fraud, or resolve security/technical concerns.

Data Transfers

As we are located in Sweden, if you are visiting us from outside of Europe, your information is travelling to us. Whether or not you’re a resident of the EEA we will take appropriate measures to ensure that your Personal Data receives an adequate level of data protection upon its transfer outside of the EEA.

Period of Data Retention

We retain the data we have collected for as long as needed to fulfil the legitimate interest which has led us to its collection or until you request us to delete it. As we only collect data by using Google Analytics, we generally use their default settings, which will retain your usage data for 24 months following the date of collection.

The rights to your data

Your general rights are:

(a) the right to access - you can ask for copies of your personal data;

(b) the right to rectification - you can ask us to rectify inaccurate personal data and to complete incomplete personal data;

(c) the right to erasure - you can ask us to erase your personal data;

(d) the right to restrict processing - you can ask us to restrict the processing of your personal data;

(e) the right to object to processing - you can object to the processing of your personal data;

(f) the right to data portability - you can ask that we transfer your personal data to another organisation or you;

(g) the right to complain to a supervisory authority - you can complain about our processing of your personal data; and

(h) the right to withdraw consent - to the extent that the legal basis of our processing of your personal data is consent, you can withdraw that consent.

Talk To Us

This website is owned and operated by Leadstar Media AB, a company registered in Sweden under registration number 556913-7622, and our registered office is at Hälsingegatan 49, 113 31 Stockholm.

If you have any requests regarding your Personal data, which have not been answered by this Privacy Policy, including requests to remove, delete, update, modify or transfer the Personal Data, do not hesitate to contact our DPO at